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editorial · agency · minimal · premium · modern

Maison Vox.

Design-agency editorial in print mode. Oversized DM Serif Display headlines that nearly touch the gutter, asymmetric two-column body in Inter, a single tomato accent that lives only in the first letter of the H1 and the period of the CTA. Built for studio sites and case studies.

01 · Preview

The kitchen sink.

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editorial · agency · minimal

Build with Maison Vox.

A complete design system, ready for your AI coding agent. Every primitive, token, and pattern below is generated straight from DESIGN.md — drop the file in your project and ship matching UI in minutes.

Start building →View on GitHub
Featured
Tokens that travel with your prompts.
Active users
12,840
Status
All systems operational
01 · Color

Palette

primary
#101010
secondary
#5A5A5A
tertiary
#101010
neutral
#F3EFE7
surface
#FBF8F1
02 · Typography

Type scale

display
The quick brown fox
h1
A major section heading
h2
A subsection title
body
Body copy in the system's body font.
03 · Buttons

Buttons

PrimarySecondaryOutlineGhostText link →
Disabled
04 · Inputs

Form controls

Email
iris@studio.com
Password
••••••••••••
Bio
Designing for long-form publications. Based in Kyoto.
05 · Choices

Select & toggle

Plan
Starter
Free forever
Pro
$18 / month
Team
$48 / month
Toggles
Public profile
Require two-factor
Auto-accept invites
06 · Tags & badges

Labeling

NeutralAccentSolidWith dot
NEWBETAv2.0LIVE
07 · Cards

Cards

Feature
Editorial rigor

Prose-first token file — decisions live next to their reasoning.

Learn more →
Metric
24,810
▲ +12.4% vs last week
08 · Navigation

Tabs & breadcrumb

Overview
Analytics
Members
Workspace/Projects/Heritage System
09 · Spacing

Spacing scale

Fine micro-scale (1–5px) for pills, editorial scale (12–21px) for the grid.

1px
2px
5px
8px · base
10px
12px
14px
16px
18px
20px
21px
10 · Radius

Border radius scale

The system's own radius tokens — sm for chips and inputs, md for buttons, lg for cards, pill for fully-rounded CTAs.

sm
0px
md
0px
lg
0px
pill
9999px
11 · Elevation

Depth & elevation

00 · Flat
Elevation 00
01 · Low
Elevation 01
02 · Medium
Elevation 02
03 · High
Elevation 03
12 · Data

Charts

Weekly revenue
$48,210
M
T
W
T
F
S
S
Active sessions
2,184
02 · The file

DESIGN.md

markdown
1---
2name: "Maison Vox"
3description: "Design-agency editorial in print mode. Oversized DM Serif Display headlines that nearly touch the gutter, asymmetric two-column body in Inter, a single tomato accent that lives only in the first letter of the H1 and the period of the CTA. Built for studio sites and case studies."
4tags: [editorial, agency, minimal, premium, modern]
5colors:
6 primary: "#101010"
7 secondary: "#5a5a5a"
8 tertiary: "#101010"
9 neutral: "#f3efe7"
10 surface: "#fbf8f1"
11typography:
12 display: "DM Serif Display"
13 body: Inter
14 mono: "JetBrains Mono"
15 scale:
16 hero: "7rem / 0.94 / 400 / -0.045em"
17 h1: "4rem / 1 / 400 / -0.035em"
18 h2: "2rem / 1.15 / 400 / -0.02em"
19 body: "1.0625rem / 1.65 / 400 / -0.005em"
20radius:
21 sm: 0px
22 md: 0px
23 lg: 0px
24 pill: 9999px
25shadows:
26 card: none
27 button: none
28borders:
29 card: "1px solid rgba(16,16,16,0.10)"
30 divider: rgba(16,16,16,0.14)
31buttons:
32 primary:
33 background: #101010
34 color: #fbf8f1
35 border: none
36 shape: sharp
37 padding: 14px 26px
38 font: 500 / 0.875rem
39 secondary:
40 background: transparent
41 color: #101010
42 border: 1px solid #101010
43 shape: sharp
44 padding: 14px 26px
45 font: 500 / 0.875rem
46 outline:
47 background: transparent
48 color: #101010
49 border: 1px solid rgba(16,16,16,0.18)
50 shape: sharp
51 padding: 14px 26px
52 font: 500 / 0.875rem
53 ghost:
54 background: transparent
55 color: #5a5a5a
56 border: none
57 shape: sharp
58 padding: 14px 18px
59 font: 500 / 0.875rem
60charts:
61 variant: "thin-bars"
62 stroke_width: 1
63 fill_opacity: 0
64 gridlines: false
65 bar_gap: 16px
66 highlight: single
67 dot_marker: false
68fonts_url: "https://fonts.googleapis.com/css2?family=DM+Serif+Display:ital@0;1&family=Inter:wght@400;500;600&family=JetBrains+Mono:wght@400;500&display=swap"
69dependencies: ["lucide-react"]
70---
71
72# Maison Vox
73
74## AI Build Instructions
75
76> **Read this section before writing any code.** The rules below
77> are non-negotiable. Every value used in the UI must come from this
78> file's frontmatter — never substitute, approximate, or invent new
79> colors, fonts, radii, or shadows. If a value is missing, ask the
80> user before adding one.
81
82### 1 · Your role
83
84You are building UI for a project that has adopted **Maison Vox** as its
85design system. Treat `DESIGN.md` as the single source of truth.
86Your job is to translate the user's product requirements into
87components and pages that look like they were designed by the same
88person who authored this file.
89
90### 2 · Token compliance
91
92- Pull every color, font family, radius, shadow, and spacing value
93 from the frontmatter at the top of this file.
94- Use semantic roles (e.g. `primary`, `accent`, `muted`) — never
95 hard-code hex values that bypass the system.
96- When a token can be expressed as a CSS variable, declare it once
97 in your global stylesheet and reference it everywhere downstream.
98- The Google Fonts `<link>` is provided in the Typography section.
99 Add it to `<head>` before any component renders.
100
101### 3 · Component recipes
102
103Use these recipes verbatim when building the corresponding component.
104
105#### Buttons
106
107Four variants are defined. Pick one — never blend variants or invent a fifth.
108
109- **Primary** — sharp shape, bg `#101010`, text `#fbf8f1`, padding `14px 26px`, weight `500`.
110- **Secondary** — sharp shape, text `#101010`, border `1px solid #101010`, padding `14px 26px`, weight `500`.
111- **Outline** — sharp shape, text `#101010`, border `1px solid rgba(16,16,16,0.18)`, padding `14px 26px`, weight `500`.
112- **Ghost** — sharp shape, text `#5a5a5a`, padding `14px 18px`, weight `500`.
113
114Reach for **primary** as the single dominant CTA per screen.
115**Secondary** for the supporting action. **Outline** for tertiary
116actions in toolbars. **Ghost** for inline links and table actions.
117
118#### Cards
119
120- Background: `#fbf8f1`
121- Border: `1px solid rgba(16,16,16,0.10)`
122- Shadow: `none`
123- Radius: `radius.lg` (`0px`)
124- Internal padding: `20px` for compact cards, `24–28px` for content cards.
125
126#### Tabs
127
128Variant: `underline`. Flat row of labels. Active tab gets a 2px underline in the accent color — no fill.
129
130#### Charts
131
132- Bar/line variant: `thin-bars`
133- No gridlines — let the bars/lines carry the data.
134- Highlight strategy: `single` — emphasize a single bar/point per chart.
135
136#### Typography pairings
137
138- **Display (`DM Serif Display`)** — h1, h2, hero headlines, brand wordmarks.
139- **Body (`Inter`)** — paragraphs, labels, button text, form inputs.
140- **Mono (`JetBrains Mono`)** — code, eyebrows, metadata, numerals in tables.
141
142### 4 · Hard constraints
143
144Never do any of the following without explicit instruction from the user:
145
146- Introduce a new color, font, radius, or shadow that isn't declared above.
147- Mix this system with another (e.g. don't paste in Material or Bootstrap defaults).
148- Use generic gradient defaults (purple→blue, peach→pink) — they break the system's voice.
149- Reach for emoji icons. Use a consistent icon library and size icons in line with body type.
150- Add motion that exceeds the system's restraint — keep transitions short (≤200ms) and subtle.
151
152### 5 · Before you finish — verify
153
154Run through this checklist for every screen you produce:
155
156- [ ] Every color used appears in the Colors table above.
157- [ ] Headlines use the display font; body copy uses the body font.
158- [ ] Buttons match one of the declared variants exactly (shape, padding, weight).
159- [ ] Border-radius values come from `radius.sm` / `radius.md` / `radius.lg` / `radius.pill`.
160- [ ] Cards and dividers use the declared border + shadow tokens.
161- [ ] No values were invented; if you needed something missing, you stopped and asked.
162
163---
164
165## 1. Atmosphere
166
167Maison Vox is the visual language of a small design studio that publishes a print quarterly on the side. Headlines run in DM Serif Display at 112px — nearly touching the gutter — with negative tracking that compresses them into editorial bricks. Body sits in Inter at 17px on a 1.65 leading, set in two asymmetric columns. The page is warm bone `#fbf8f1`, never white, and the only color in the entire system is a single tomato `#e0432a` that appears as the first letter of the H1 and as the period after the CTA label. That's it.
168
169The discipline is in the gestures: oversized type as the only ornament, sharp 0px radius everywhere, and a single colored character as the brand mark.
170
171**Signature moves**
172- DM Serif Display at 112px hero, 400 weight, -0.045em tracking — print-quarterly scale
173- Tomato `#e0432a` used only on the first letter of the headline AND the period after the CTA — never as a fill
174- Sharp 0px radius on every surface — buttons, cards, inputs
175- Asymmetric two-column body (8/4 split) — the column rhythm IS the layout
176- Italic display variant for pull quotes, never for emphasis in body
177
178## 2. Palette
179
180### Core
181- **Ink** `#101010` — text, headings, button fill
182- **Bone** `#fbf8f1` — page background (warm, not white)
183- **Bone Lift** `#f3efe7` — secondary surfaces
184- **Hairline** `rgba(16,16,16,0.10)` — section dividers
185
186### Accent
187- **Tomato** `#e0432a` — first letter of H1, period after CTA, marginalia number
188- That is the entire color system. There is no second accent.
189
190## 3. Typography
191
192| Role | Font | Size | Weight | Leading | Tracking |
193|------|------|------|--------|---------|----------|
194| Hero | DM Serif Display | 112px | 400 | 0.94 | -0.045em |
195| H1 | DM Serif Display | 64px | 400 | 1.0 | -0.035em |
196| H2 | DM Serif Display | 32px | 400 | 1.15 | -0.02em |
197| H3 | Inter | 20px | 600 | 1.3 | -0.015em |
198| Body | Inter | 17px | 400 | 1.65 | -0.005em |
199| Caption | Inter | 13px | 500 | 1.4 | 0 |
200| Marginalia | JetBrains Mono | 11px | 500 | 1.0 | 0.12em uppercase |
201
202DM Serif Display only at 400 — there is no other weight. Inter carries weight (400/500/600) for body and UI. Mono is reserved for marginalia (page numbers, footnotes, dateline).
203
204## 4. Buttons
205
206### Primary (Ink Slab)
207```css
208background: #101010;
209color: #fbf8f1;
210padding: 14px 26px;
211border-radius: 0;
212font-family: "Inter";
213font-weight: 500;
214```
215
216The button label always ends with a tomato period: `View case study` followed by a `#e0432a` colored `.`
217
218### Secondary (Ink Outline)
219- Transparent, 1px solid ink, ink text
220- Same sharp shape, same padding
221
222### Ghost
223- Inter 500, ink-secondary, no border. Hover: underline.
224
225## 5. Cards
226
227- Background `#fbf8f1` (or `#f3efe7` for elevated)
228- 1px hairline at 10% ink, NO shadow, NO radius
229- Internal padding 32px / 48px
230- Featured cards add a single 1px ink top border — that is the only chrome
231
232## 6. Charts
233
234Thin precise bars (3px wide, 16px gap). One bar in tomato, others in 18% ink. NO gridlines, NO axis lines — labels float in mono uppercase along the baseline. Line charts run at 1px ink with no fill. The chart is a footnote, not a feature.
235
236## 7. Tabs
237
238Underline 1px in ink for the active state. Inactive tabs are Inter 500 ink-secondary. The active label is set in DM Serif Display italic — that's the rhythm change, not a color shift.
239
240## 8. Spacing
241
242- Base 8px
243- Scale: `8, 16, 24, 32, 48, 64, 96, 128`
244- Section padding: 128px desktop, 64px mobile — editorial needs the air
245
246## 9. Do's & don'ts
247
248✅ **Do**
249- Use DM Serif Display only at 400 weight — anything heavier reads as decorative, not editorial
250- Reserve the tomato for the first letter and the period — those two gestures are the brand
251- Hold the asymmetric 8/4 column split for body — symmetric two-column reads as a blog
252- Use sharp 0px radius on everything — print rules
253
254❌ **Don't**
255- Use a second accent color — tomato alone, on two specific characters
256- Use any radius — pills are reserved for status badges only
257- Use serif body — Inter carries the body, DM Serif Display carries the display
258- Use weight on DM Serif — there is only 400
259
260---
261
262## Tokens
263
264> Generated from the same source the live preview renders from.
265> Treat the values below as the contract — never substitute approximations.
266
267### Colors
268
269| Role | Value |
270|-----------|-------|
271| primary | `#101010` |
272| secondary | `#5a5a5a` |
273| tertiary | `#101010` |
274| neutral | `#f3efe7` |
275| surface | `#fbf8f1` |
276
277### Typography
278
279- **Display:** DM Serif Display
280- **Body:** Inter
281- **Mono:** JetBrains Mono
282
283| Role | size / leading / weight / tracking |
284|------|------------------------------------|
285| Hero | 7rem / 0.94 / 400 / -0.045em |
286| H1 | 4rem / 1 / 400 / -0.035em |
287| H2 | 2rem / 1.15 / 400 / -0.02em |
288| Body | 1.0625rem / 1.65 / 400 / -0.005em |
289
290### Radius
291
292- sm: `0px`
293- md: `0px`
294- lg: `0px`
295- pill: `9999px`
296
297### Shadows
298
299- **card:** `none`
300- **button:** `none`
301
302### Borders
303
304- **card:** `1px solid rgba(16,16,16,0.10)`
305- **divider:** `rgba(16,16,16,0.14)`
306
307### Buttons
308
309Four variants, each fully tokenized. The preview renders from these exact values.
310
311#### Primary
312
313| Property | Value |
314|----------|-------|
315| shape | `sharp` |
316| background | `#101010` |
317| color | `#fbf8f1` |
318| border | `none` |
319| padding | `14px 26px` |
320| fontWeight | `500` |
321| fontSize | `0.875rem` |
322
323#### Secondary
324
325| Property | Value |
326|----------|-------|
327| shape | `sharp` |
328| background | `transparent` |
329| color | `#101010` |
330| border | `1px solid #101010` |
331| padding | `14px 26px` |
332| fontWeight | `500` |
333| fontSize | `0.875rem` |
334
335#### Outline
336
337| Property | Value |
338|----------|-------|
339| shape | `sharp` |
340| background | `transparent` |
341| color | `#101010` |
342| border | `1px solid rgba(16,16,16,0.18)` |
343| padding | `14px 26px` |
344| fontWeight | `500` |
345| fontSize | `0.875rem` |
346
347#### Ghost
348
349| Property | Value |
350|----------|-------|
351| shape | `sharp` |
352| background | `transparent` |
353| color | `#5a5a5a` |
354| border | `none` |
355| padding | `14px 18px` |
356| fontWeight | `500` |
357| fontSize | `0.875rem` |
358
359### Charts
360
361| Property | Value |
362|----------|-------|
363| variant | `thin-bars` |
364| strokeWidth | `1` |
365| fillOpacity | `0` |
366| gridlines | `false` |
367| barGap | `16px` |
368| highlight | `single` |
369| dotMarker | `false` |
370
03 · How to use it

Wire it into your agent.

markdown
# CLAUDE.md
Reference @DESIGN.md for all styling decisions. Apply tokens strictly — do not introduce colors, fonts, or radii outside the system. When in doubt, prefer the values declared in DESIGN.md frontmatter.
04 · Required setup

Three snippets.

Google Fonts link

html
<link rel="stylesheet" href="https://fonts.googleapis.com/css2?family=DM+Serif+Display:ital@0;1&family=Inter:wght@400;500;600&family=JetBrains+Mono:wght@400;500&display=swap" />

Install dependencies

bash
npm install lucide-react

Tailwind config

js
// tailwind.config.js
export default {
theme: {
extend: {
fontFamily: {
display: ['"DM Serif Display"', 'serif'],
sans: ['"Inter"', 'sans-serif'],
mono: ['"JetBrains Mono"', 'monospace'],
},
colors: {
primary: '#101010',
secondary: '#5a5a5a',
accent: '#101010',
neutral: '#f3efe7',
surface: '#fbf8f1',
},
borderRadius: {
sm: '0px',
md: '0px',
lg: '0px',
},
},
},
};
05 · Keep browsing

Try another system.